Why do we often only consider bulk mailing to the zip codes of our community when it's an evangelistic meeting and not when it is a Friendship Evangelism event.  Here is what Colorado Springs did to promote their concert.  They mailed out 4300 postcards and distributed the other 700 through various other means.  They also made use of e-mailing and sent the graphics from their home page through various e-mail distribution lists.

 

 
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